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From the Founder & VP Products at CloudSwitch

Ellen Rubin

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Top Stories by Ellen Rubin

Cloud Computing Journal Over the past several years, many IT departments have committed to virtualization as an antidote to the spiraling costs and inflexibility plaguing corporate data centers everywhere. By running applications on virtual servers and consolidating underutilized hardware, data centers can get maximum value from their equipment. Virtualization also makes IT more responsive to the needs of the business: rather than spending weeks or months to provision a physical server, a virtual server can be launched in minutes. Virtualization was meant to be the solution to today's data center woes - but is it? While it brings much-needed flexibility and efficiency to an environment where these qualities were sorely lacking, virtualization alone doesn't cure the underlying problem and in some ways adds to it. Companies still have large data center infrastructure... (more)

Moving to the Cloud: Key Considerations for Cloud Storage

This post is part of a series examining the issues involved when moving applications between internal data centers and public clouds. The true challenges in storage and data management in the cloud result from the diverse and often unfamiliar processes and infrastructures offered by the cloud providers, including: new provisioning methods, storage properties, data population and transfer, and systems for data management (snapshots, clones, replication, backup). The cloud providers define the relationship between servers and storage and often impose constraints on everything from ... (more)

Show Report: Reality Check at 4th Cloud Expo

Cloud Computing Expo on Ulitzer The talk at the 4th Cloud Expo this week in Santa Clara was all about enterprise cloud adoption. Is it real? Is it already happening? If so, who’s doing it, which applications are they running and which clouds are being tested? To a large extent, cloud computing is a victim of its own somewhat out-of-control hype cycle. Since so much has been written and discussed about the cloud in 2009, there is now a growing impatience for actual results. The fact that 2000 people showed up at the Cloud Expo in Santa Clara this week (double the number from las... (more)

Holiday Presents from the Cloud

Cloud Expo New York As the year winds down, there are a few things I have come to expect: holiday parties, snow, and new features from cloud providers.  This year exceeded all of my expectations, starting with a note in early December from our friends at Terremark letting us know that they have fixed their Windows pricing for cloud servers.  Until this upgrade, if you started a Windows server in their cloud, you had to pay for a whole month of Windows licensing ($30-$100 depending on the version) no matter how much you used the server. This was rather un-cloudlike, where we want ... (more)

Cloud Federation and the Intercloud

5th International Cloud Expo New York Last week's post explored federation in the cloud, allowing enterprises to move workloads seamlessly across internal and external clouds according to business and application requirements. Advances in federation are good news for companies considering a move to the cloud since deployments no longer need to be custom projects and applications no longer have to be tightly coupled to a particular cloud. To follow up, there's been lots of discussion recently about the concept of the "Intercloud," a direction for cloud computing that is closely rel... (more)