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From the Founder & VP Products at CloudSwitch

Ellen Rubin

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Top Stories by Ellen Rubin

Although cloud computing momentum continues to build and scarcely a day goes by without a new cloud announcement or study, there’s been little real enterprise adoption and almost no meaningful case studies. In part, that’s because early cloud providers and vendors were focused on developers and technology start-ups when they designed their offerings, and larger, more established organizations were rarely on their radar screen. While start-ups can easily embrace new technologies and architectures, enterprises have far more constraints and have been largely limited to “tire kicking” the cloud with small applications that aren’t particularly meaningful for the business. Cloud computing is now entering a new stage as CIOs and IT managers recognize that cloud computing is going to become an integral part of the enterprise computing environment. For it to be strategic as... (more)

Show Report: Reality Check at 4th Cloud Expo

Cloud Computing Expo on Ulitzer The talk at the 4th Cloud Expo this week in Santa Clara was all about enterprise cloud adoption. Is it real? Is it already happening? If so, who’s doing it, which applications are they running and which clouds are being tested? To a large extent, cloud computing is a victim of its own somewhat out-of-control hype cycle. Since so much has been written and discussed about the cloud in 2009, there is now a growing impatience for actual results. The fact that 2000 people showed up at the Cloud Expo in Santa Clara this week (double the number from las... (more)

Moving to the Cloud: Managing Your Environment

Cloudonomics Journal This post is part of a series examining the issues involved when moving applications between internal data centers and public clouds. One of the advantages of cloud computing is that someone else is managing the infrastructure – including the servers, network devices and storage systems, not to mention the data center power conditioning, cooling and fire suppression equipment.  One of the costs of offloading this infrastructure is that the cloud becomes something different and separate from your data center.  In most deployments today, the cloud is almost com... (more)

Cloud Federation and the Intercloud

5th International Cloud Expo New York Last week's post explored federation in the cloud, allowing enterprises to move workloads seamlessly across internal and external clouds according to business and application requirements. Advances in federation are good news for companies considering a move to the cloud since deployments no longer need to be custom projects and applications no longer have to be tightly coupled to a particular cloud. To follow up, there's been lots of discussion recently about the concept of the "Intercloud," a direction for cloud computing that is closely rel... (more)

Planning for Outages in the Cloud

The Amazon US East outage of just over a week ago was an eye-opener for many people. Here at CloudSwitch it validated what we know about best practices for using the cloud. Not surprisingly, these reflect traditional IT processes and systems that enterprises know are needed to protect data and ensure that applications remain available to users. From an enterprise support perspective, I’m very happy about the variety of options we have to protect and backup data, scale and shrink application capacity, and bring applications on and off-line. It’s also easier than ever to make sure... (more)